WhatsApp Business — 10 Features You Cannot Ignore in 2022
WhatsApp is a messaging unvarying for over two billion people today. It’s quick, convenient, and well-multifaceted since it’s no longer limited to personal use. WhatsApp Merchantry has only made things largest and amazingly salubrious for well-nigh 50 million businesses globally. Launched in 2018, the platform has evolved and introduced several spanking-new features that make consumer interaction a walkover for companies.
Let’s spot our top 10 WhatsApp Merchantry features that will amp up your consumer interaction on a larger and increasingly powerful scale.
What is WhatsApp Business?
WhatsApp offers WhatsApp Merchantry as a platform for merchantry communications. It offers various features of the standard WhatsApp app and has an variety of functions catering to merchantry purposes.
The WhatsApp Merchantry app is misogynist on the App Store or Google Play. Besides, it is self-ruling to download. Businesses can conveniently enjoy the features and services offered by WhatsApp Merchantry for free. You’ll have to pay for ads if you opt for marketing messages.
From personalizing your conversations to displaying your products, there’s a lot you can do with WhatsApp Business. And when the WhatsApp chatbot enters the equation, WhatsApp Merchantry becomes the most robust tool to fulfill your tasks. Just like that, we’re going to discuss the top 10 WhatsApp Merchantry features that make merchantry life easier than ever.
Advantages of WhatsApp Business
WhatsApp Merchantry has emerged as one of the most popular platforms for merchantry interactions. With a slew of incredible features and options, it has made communicating with customers remarkably easy. Here are a few good reasons why using a WhatsApp Merchantry account is salubrious for you:
- 24/7 support: The streamlined messaging function on WhatsApp Merchantry ensures you’re in touch with your customers plane when you are away.
- Saves Time: The app encourages efficiency in vendee interaction by offering features like quick replies.
- Integrations that count: It allows you to use Facebook and Instagram for social media marketing (thanks, Meta).
- A Chatbot on Duty: With Whatsapp Merchantry chatbot, ensure your customers don’t miss out on anything while you’re inactive. On top of that, a WhatsApp chatbot can help you vamp increasingly leads and manage them powerfully on one platform.
- Convenience: What’s largest than using WhatsApp to interact with your customers? It’s the most feasible waterworks for you and millions of your customers (and potential customers).
10 WhatsApp Merchantry Features That Can Make Your Merchantry Speak for Itself
1. Quick Replies
Quick replies have to be one of the prominent features of WhatsApp Business. As the name suggests, this full-length enables fast messages to respond to unstipulated queries. The quick reply option allows you to save and use messages you commonly need in order to interact with your customers.
This full-length makes it pretty smooth to wordplay the most worldwide questions without taking a minute. All you need to do is hit “/” on your keyboard, segregate a suitable reply, and send it.
2. Setting Away Messages
WhatsApp Merchantry allows you to set yonder messages to send to your contacts. These are custom messages you send to people who are trying to contact your visitor without official working hours. You can simply etch a message indicating that you’re away. Alternatively, you can simply send a message sharing the working hours.
Here is how to set up an away message:
Navigate to your WhatsApp Merchantry app. Launch Settings. Go to Merchantry settings. Tap on the “Away message” option. Activate an away message.
You can set up a time slot for when you’d like people to receive your yonder message. You can moreover segregate from the options like “Custom schedule,” “Always send,” or “After work hours.” Moreover, you can edit your yonder message from the settings.
3. Label Contacts
Contact labeling is yet flipside full-length of WhatsApp Merchantry that makes things orderly for businesses. It allows companies to organize their contacts and label them to put them in variegated categories. It makes accessing the required details easy and quick.
Here is how to add a label to a new contact:
- Click on the menu sawed-off on your customer’s yack page. Segregate a label. Save the changes you make.
If you’d like to add a new label, here’s what you need to do:
- Click on the menu sawed-off on your client’s yack page. Hit the “New label” option. Click “Save.”
4. Interactive Business Messages
These messages requite you the self-rule to have a quick interaction with your clients. You can add unrepealable buttons to your messages that solve a specific purpose.
In WhatsApp Business, you will find two types of interactive messages: Quick Reply and CTA. While quick replies are predefined messages that respond to unstipulated queries, a CTA sawed-off redirects users to a undeniability or a particular webpage.
The interactive sawed-off is an wondrous full-length that boosts the user experience. Don’t forget, this option is the paid one. If you want to use these buttons, you must pay for every message.
5. Business Profile
A merchantry profile establishes your brand’s identity and makes it increasingly presentable surpassing your customers. You can set up a merchantry profile by furnishing useful information that tells your customers something well-nigh your business. Your profile may include information like a merchantry description, office address, email address, and website.
Here is how to create a WhatsApp business profile:
- Expand Settings.
- Tap on “Business Settings.”
- Open Profile.
- Enter your details in the given fields.
This incredible full-length is a big YES for composing an outgoing and reliable platform for liaison with customers. Moreover, you need this feature, expressly when you want to have a verified token shining next to your trademark name. WhatsApp requires the profile data to validate a business account.
6. List Messages and Reply Buttons
List messages and reply buttons serve the purpose of interactive messages. You can add up to 10 options using the new list message. It will indulge people to click on the option they like easily, and they won’t have to do it manually.
The Reply buttons indulge customers to simply segregate from a set of three options by tapping on the desired option. These messages provide a user-friendly way for users to segregate their reply when interacting with your business.
7. Catalogs
“Catalogs” is flipside salubrious full-length for your business. This one allows you to exhibit your products for customers to skim and find which one they would like to buy.
Using the itemize option, you can seamlessly group your hodgepodge on your WhatsApp merchantry page. It eliminates the need to share each item’s price separately, a time-saving benefit.
You can add details like a description, price, etc., for each item in your catalog. This option only increases your customers’ ease of navigation through your offerings. They won’t have to message you asking well-nigh each item one by one.
Last year, WhatsApp introduced a new option named Collections under the Catalogs feature. Collections refer to the folders that represent grouped items on your business account.
This incredible option enables users to land on the category they are looking for without traveling from product to product. You can add increasingly to the hodgepodge when your visitor launches a new product or remove the ones you don’t sell anymore.
These simple steps will help you create a itemize or hodgepodge on your WhatsApp Business account:
- Go to your WhatsApp Business app.
- Click on the increasingly options icon at the top right corner.
- Now, move to Settings.
- Expand business tools.
- Tap Catalog.
- Click the “Add new item” option to create a new catalog.
- Then click on the plus icon to add relevant images.
- Click on “Gallery” and segregate photos. (You can click on the camera to take and upload photos).
- Add a name to the photos.
- You can moreover fill in details, including price, description, and product code.
- Click the “Save” button.
Now users can go through your products and place an order on WhatsApp for the product they would like to buy. Moreover, they can trammels out payment options and plane track the order.
8. Message Statistics
The message statistics full-length in WhatsApp Merchantry allows entrepreneurs to squint into crucial metrics regarding consumer interaction. It covers parameters like the number of messages sent or read. For instance, if you want to proceeds knowledge on the number of messages that were read, you can use this full-length to trammels out the answer. This full-length simply allows you to trammels up on the performance of your messages.
Here’s how to trammels message stats on WhatsApp Business:
- Click the Menu button.
- Go to Settings.
- Expand Merchantry Settings.
- Head to Statistics.
This full-length can play a significant role in helping you make increasingly informed decisions on the understructure of the insights offered by these statistics.
9. WhatsApp Business API
The WhatsApp Business API is designed to help businesses reach out to their customers globally. It is a secure and fast way to communicate with customers worldwide. It allows sales teams to mart messages with the customers and manage interactions within WhatsApp.
WhatsApp Merchantry API is not just a full-length like the other titles mentioned above. It is a whole variegated concept that is specified vastitude a function. Devised on the same infrastructure as a standard messenger, this platform is an spanking-new waterworks to use when you have to manage large volumes of messages.
10. WhatsApp Payments
This has to be the greatest full-length offered by WhatsApp Business. Why? Perhaps considering the messaging giant has had a tough road integrating payment solutions owing to the standards of government legislation.
WhatsApp Pay is processed by Cielo and is powered by Facebook Pay. It is wieldy on regular WhatsApp standard and merchantry apps. Not to mention, it is only misogynist to users in India and Brazil.
Conclusion
So this was pretty much it well-nigh WhatsApp Merchantry features and why they are worthwhile for your business. This popular tool can surely help you establish a resulting interaction with your customers, no matter where you are. At the end of the day, you need ingeniously fueled consumer service and user experience, and these features have your when on that.
Originally Published at https://www.kommunicate.io/ on 4th August 2022
WhatsApp Business — 10 Features You Cannot Ignore in 2022 was originally published in Chatbots Life on Medium, where people are standing the conversation by highlighting and responding to this story.
