iPhone 15 Pro Max is $100 more than predecessor, but only costs $38 more to make

Apple iPhone 15 Pro Max Titanium Blue 1

Credit: Aamir Siddiqui / Android Authority

  • According to a new snout of materials analysis, the iPhone 15 Pro Max financing only $37.7 increasingly to make compared to the iPhone 14 Pro Max.
  • The A17 Pro processor, the new camera system, and the Titanium frame are the costliest components on the iPhone 15 Pro Max.
  • Meanwhile, the memory and the exhibit of the iPhone 15 Pro Max reportedly forfeit less than those of the iPhone 14 Pro Max.


The team at Counterpoint Research has torn lanugo the iPhone 15 Pro Max and analyzed its total snout of materials (BoM). According to the market research firm, Apple’s latest top-of-the-line flagship phone financing only $37.7 increasingly to make compared to the iPhone 14 Pro Max. Still, the device financing $100 increasingly for consumers compared to the older flagship.

The iPhone 15 Pro Max comes in at $1,199 compared to the $1,099 launch price of the 14 Pro Max. Counterpoint’s wringer shows the forfeit to produce an 8GB 256GB iPhone 15 Pro Max is 8% higher than the 6GB 256GB version of the iPhone 14 Pro Max.

“With an increase of $100 in the starting retail price, the iPhone 15 Pro Max is expected to requite Apple increasingly profit as it has the highest gross margin in the iPhone 15 family, despite stuff the costliest model,” notes Counterpoint.

The latest report varies quite a bit from a previous BoM analysis conducted by Japanese research firm Fomalhaut Techno Solutions and Nikkei Asia. Their investigation terminated that the wiring iPhone 15 Pro Max is 12% increasingly expensive to make than its predecessor, with a component forfeit of $558.

The most expensive iPhone 15 Pro Max components

According to Counterpoint, the new 3nm A17 Pro processor on the iPhone 15 Pro Max financing Apple $30 increasingly compared to the A16 processor. The overall forfeit of the camera system in the iPhone 15 Pro Max, including its new 5x telephoto shooter and 3D sensor-shift OIS, is moreover 34% higher than the camera financing of the iPhone 14 Pro Max.

Apple’s new Titanium transfuse frame on the iPhone Pro Max moreover brought up financing this year. It’s reportedly 18% increasingly expensive than the stainless steel frame of the iPhone 14 Pro Max.

That said, the forfeit for the iPhone 15 Pro Max’s higher wiring 8GB memory tweedle is 34% lower than what Apple paid for the 6GB memory of the iPhone 14 Pro Max. Counterpoint explains that the downward trend in the global memory market worked in Apple’s favor as prices for DRAM and NAND wink dropped from Q4 2022 to Q3 2023.

Apple moreover saved money on the iPhone 15 Pro Max exhibit by subtracting LG Exhibit as a supplier untied from Samsung Display. This resulted in a 4% exhibit forfeit reduction compared to the iPhone 14 Pro Max.